- Work with other team members to produce content
- Research and stay up to date on the latest developments in terms of search engine optimization, content trends and consumer behavior
- Identify opportunities to influence public perception through audience engagement
- Update older content to meet new content standards
- Ensure consistency across all content, from websites to social media channels and videos
- Maintain a calendar of project deadlines and content launch dates
- Oversee the development and launch of new content channels