Job description

Performance Marketing (Revenue-Focused)
Plan, execute, and scale Facebook & TikTok ad campaigns
Optimize for ROAS, CPA, and conversion rates
Continuously test creatives, hooks, and funnels to drive performance
Social Commerce (Critical Focus)
Recruit, train, and manage TikTok Live / Shopee Live hosts
Build and lead a high-performing live selling team
Develop scripts and frameworks to improve live conversion rates
Turn live sessions into consistent daily revenue channels
Sales Activation & Campaign Execution
Launch high-converting offers, bundles, and urgency-driven campaigns
Develop product positioning strategies that drive conversions
Execute campaigns to generate revenue spikes during key periods
Team Building & Leadership
Hire and manage:
Content creators
Live hosts (KOLs/KOCs)
Performance marketers
Build a lean, agile, and high-performance team
Analytics & Scaling
Track and optimize key metrics:
ROAS
CAC
Conversion rates
Identify winning strategies and scale aggressively
                    

Requirements

Must Have:

Proven experience in e-commerce / DTC environments
Strong expertise in Facebook or TikTok advertising
Experience working with live selling, influencers, or KOL/KOCs
Demonstrated ability to scale campaigns profitably

Strong Advantage If You:

Have built or managed TikTok Live teams
Have scaled a product from RM50K to RM500K+ per month
Understand Malaysian consumer behavior and buying psychology
                    

Benefits

Compensation & Benefits
Competitive base salary: RM6,000 – RM10,000
Performance-based incentives tied to revenue growth
High upside potential for top performers (uncapped)

If you can scale, you will be rewarded.

Why Join Us?
Operate in a high-growth, underpenetrated category (wound care)
Massive market opportunities: kids’ injuries, home recovery, and motorcycle-related wounds
Full ownership of growth — not just execution
Fast decision-making environment with minimal bureaucracy
                    

Additional Information

• Age Range of Candidate: 20 to 40 years old
• Experience: 2 year(s)
• Specific Work Location: -